How we helped them achieve 400% more sales in 2 years
Web Design & Development
E-commerce
Project Overview
Client: Mangobeat
Industry: E-commerce (Wooden Speakers)
Objective: Improve product understanding and increase conversion rates
Mangobeat, an e-commerce store specializing in wooden speakers, sought our help to enhance their online presence. The primary goal was to clarify their product’s unique features to potential customers, thereby increasing conversion rates and driving more sales.
Challenges:
Customers had difficulty understanding the product
Limited design capabilities due to the existing software
Necessity to boost online conversions to sustain sales
The client faced challenges with their current e-commerce platform, which hindered the ability to effectively communicate the product's value. Limited design capabilities of the software also affected their ability to present the product attractively, impacting conversions.
Approach:
Analyzed existing successful and unsuccessful elements of the site
Added informative sections to explain the product's unique features
Maintained regular updates with the client throughout the process
We began by analyzing what worked and what didn’t on the existing site. Based on this, we added sections to clearly explain the innovative aspects of Mangobeat’s wooden speakers. We also kept the client informed and engaged throughout the development process to ensure alignment with their vision.
Solutions:
Enhanced e-commerce functionality for better user experience
Implemented basic email marketing strategies
Improved design to better showcase the product
We focused on enhancing the e-commerce functionality to facilitate a smoother user experience and integrated basic email marketing tools to keep customers engaged. The design was revamped to highlight the unique qualities of the wooden speakers, making the product more understandable and appealing to potential buyers.
Impact:
Increased conversion rates
Improved customer appreciation and understanding of the product
Enhanced overall product appeal and online presence
The revamped website resulted in significantly better conversion rates, with more customers appreciating and understanding the value of Mangobeat’s wooden speakers. The improvements led to a stronger online presence and more effective sales performance.
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